Alright, let's get this done. As the recruiting department for a hypothetical, "So West Coast" music label, we're looking for the next generation of artists who embody that iconic sound and vibe. Here's our step-by-step plan to reel in the talent: Phase 1: Laying the Foundation - Defining Our Brand & Target Solidify Our Label's Identity: The "So West Coast" Vibe: What does our version of West Coast music sound like? Are we focusing on G-funk throwbacks, the new wave of trap-infused sounds, conscious lyricism, or a blend? We need a clear stylistic profile to attract the right artists. Target Audience: Who are we trying to reach? Are we going after the Gen Z crowd, the older hip-hop heads, or a cross-section? Understanding our demographic helps us tailor our outreach. Unique Selling Proposition (USP): What makes us different from the other labels chasing these artists? Is it our creative freedom, a strong mentorship program, killer marke...